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Home › Archive for Information Architecture

Information Architecture

Web Analytics Wednesday With Alec!
Information Architecture, Persuasion Architecture, SEO, Web Analytics Wednesday, WebTrends

Web Analytics Wednesday With Alec!

Alec Cochrane Mar 25, 2010

Ok, I should have written this post last week (what is it that Kate said about …

Web Analytics Wednesday With Alec! Read more →

Site Overlays and Persuasion Architecture
Active Viewing, Google Analytics, HBX, Information Architecture, Persuasion Architecture, Web Analytics

Site Overlays and Persuasion Architecture

Alec Cochrane Mar 4, 2008

Previously on whencanistop I talked about HBX Active Viewing in terms of how to use it …

Site Overlays and Persuasion Architecture Read more →

A/B Testing, HBX, Information Architecture, Persuasion Architecture, Web Analytics

A/B testing to improve engagement

Alec Cochrane Feb 18, 2008

In a shock turnaround in fortunes this week I am going to blog about something I …

A/B testing to improve engagement Read more →

Launching a new site
Engagement, Information Architecture, SEO, Usability, Web Analytics

Launching a new site

Alec Cochrane Nov 26, 2007

Well I had to talk about it at some point, so now is as good a …

Launching a new site Read more →

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