Thanks to everyone who came to MeasureCamp a week or so ago. Kelly McClean and I presented a session on the analytics of product list (listing, lister, etc) pages (PLPs) which was actually a copy of the presentation that we …
Last week at Web Analytics Wednesday we were treated to the outputs of the latest eConsultancy review of the analytics industry and on Wednesday this week eConsultancy is hosting a webinar on the future of agencies, so I thought that …
Online attribution is a thorny subject. Peter O’Neill thinks that “the data it is possible to collect will always be incomplete – leading to incorrect interpretations & decisions”, whereas Derek Tangren of Adobe thinks “The development of an advanced marketing …
A couple of weeks ago we had a Web Analytics Wednesday in London about tag management (don’t forget that I presented one once!). The highlight of this for me (I was coming down from a nice two week holiday on the …
I’ve been writing this blog for almost five years now (it feels a bit like I’ve been writing it constantly in that time as well!) and I’ve been doing web analytics for even longer than that. I’ve seen the world …
It’s not unusual for me to write about cookies. So I am going to continue doing so! Last week we had a web analytics Wednesday event where we looked at data and privacy issues which the poor chap who was …
Cookies are the best way to track users. Or are they? Read more »
Ok, I should have written this post last week (what is it that Kate said about scent when she guest blogged and I said about Persuasion Architecture?), but I have recently been presenting at Web Analytic Wednesday in London. For …