This is the fourth time I have sat down to write this post. It was overly complicated and has put me off writing posts for quite a while now, so I can only apologise about that. In hindsight I should …

Enhanced eCommerce in Google Analytics for Shopify: What is it and why should I care Read more »

June 2005 was a different era. “Crazy Frog” was number one in the charts, Star Wars Episode III was number one at the box office, iPhones were still two years away (am I making you feel old?), Internet Explorer 6 …

Where is your Web Analytics Tool Now? Read more »

A lot has been written recently about the introduction of Google secure search means for websites. In fact, I’ve been at the fore of writing about it myself on the Digital Transparency blog that I’ve been contributing to recently, so …

There is lots of data to analyse despite Google’s Secure Search update Read more »