Putting GA4 into BigQuery
I’ve been doing a few starter posts on GA4 and I’m about to jump ahead of myself, but we’ll come back to some more GA4 posts soon. This one is going to be a post on how to set up …
Category: GA4
Implementing GA4 custom events
I’m about to do a bit of a quick fix for a client on their GA4 implementation before we get the full one – their old implementation of GA4 tracked some specific events that they were using as conversion points …
Implementing GA4 through GTM
I realise that I haven’t done much GTM stuff on this blog over time – partly because the things that I have done on GTM have been more recent when life has caught up with this blog and made updates …
Google Analytics is dead. Long live GA4.
Spoiler alert! In the Hitchhiker’s Guide to the Galaxy, just before the Earth is destroyed by the Vogon ship, all the dolphins disappear from earth to an alternate dimension. Worried about the earth they dragged it and everything on it …