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Month: February 2008

The Advantages of Social Bookmarking

By Alec Cochrane Posted on February 25, 2008 Posted in Social Bookmarking, Web Analytics No Comments

I have been thinking about posting on this subject (slightly different to my normal ‘how to’ and ‘techniques’ postings that I normally do) for quite a while. It actually comes out of analysis that I have done for several websites …

The Advantages of Social Bookmarking Read more »

A/B testing to improve engagement

By Alec Cochrane Posted on February 18, 2008 Posted in A/B Testing, HBX, Information Architecture, Persuasion Architecture, Web Analytics 3 Comments

In a shock turnaround in fortunes this week I am going to blog about something I am planning on doing rather than something I have just done. Ergo this is probably not going to make much more sense than my …

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Conversion Funnel Analysis: When, How and What

By Alec Cochrane Posted on February 12, 2008 Posted in Funnels, HBX, Web Analytics 1 Comment
Conversion Funnel Analysis:  When, How and What

How often do I start a post of saying that I was doing a presentation this week and thought that it would be useful to give my findings (in a broad way) on this blog? Far too often. However this …

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5 simple tricks to work out why your traffic has gone up

By Alec Cochrane Posted on February 4, 2008 Posted in Google Analytics, HBX, Web Analytics No Comments
5 simple tricks to work out why your traffic has gone up

Ok, last week I talked about why January was great for traffic, but you can’t just leave it there. I finished the post with a comment saying that you need to find out why users are using the site more …

5 simple tricks to work out why your traffic has gone up Read more »

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