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Home › Archive for Engagement

Engagement

Google Analytics updated to make it seem more ‘enterprise’
Engagement, Google Analytics, Web Analytics

Google Analytics updated to make it seem more ‘enterprise’

Alec Cochrane Dec 3, 2009

I got an email this morning from Google Analytics telling me that they’d added 7 new …

Google Analytics updated to make it seem more ‘enterprise’ Read more →

Twittering away – what should you measure
Engagement, Social Bookmarking, Twitter, Web Analytics

Twittering away – what should you measure

Alec Cochrane Jan 30, 2009

Seeing as lots of people suddenly seem to be picking up on Twitter recently, I thought …

Twittering away – what should you measure Read more →

Google Analytics New Features
Engagement, Google Analytics, Web Analytics

Google Analytics New Features

Alec Cochrane Nov 10, 2008

Ok guys, I started this post at the end of last week, unfortunately my browser crashed …

Google Analytics New Features Read more →

Is Engagement a metric?
Engagement, Web Analytics

Is Engagement a metric?

Alec Cochrane Oct 29, 2008

I was about to start this post with “Ok, I’ve talked about engagement before…”, but when …

Is Engagement a metric? Read more →

Brand, Engagement, Social Bookmarking

Social Bookmarking is about Brand

Alec Cochrane Jul 7, 2008

I’ve just been reading a couple of blog posts about social media that stemmed from Jakob …

Social Bookmarking is about Brand Read more →

Engagement is Conversation
Engagement, Web Analytics

Engagement is Conversation

Alec Cochrane Jun 10, 2008

Well I’ve just come back from the RBI eMarketing conference, where I did a couple of …

Engagement is Conversation Read more →

Engagement, Persuasion Architecture, SES NY

Redefining the customer: People are cats, never dogs

Alec Cochrane Mar 17, 2008

It’s the first day of SES New York and I’ve just attended a session about redefining …

Redefining the customer: People are cats, never dogs Read more →

The rules of engagement
Active Viewing, Engagement, HBX, Web Analytics

The rules of engagement

Alec Cochrane Dec 3, 2007

Ok, I’ve talked about Engagement before on this blog (twice actually), so I am not going …

The rules of engagement Read more →

Launching a new site
Engagement, Information Architecture, SEO, Usability, Web Analytics

Launching a new site

Alec Cochrane Nov 26, 2007

Well I had to talk about it at some point, so now is as good a …

Launching a new site Read more →

Engagement, Usability, Web Analytics

Getting your users to engage

Alec Cochrane Oct 30, 2007

There was a bit of conversation recently around the measurement of engagement within the web analytics …

Getting your users to engage Read more →

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