Well if James can declare that Usability is dead, surely I can declare that web analytics is dead. In fact, this whole point is quite interesting and will actually have some real impact in where we are going and what …
In my previous job, when I first started thinking about moving from HBX to SiteCatalyst, I had a big concern over whether we could use the excel client in the same way as we did Report builder. Now I use …
SiteCatalyst Excel client isn’t quite as good as report builder Read more »
Calm down all those Roger Moore (or Val Kilmer if you’re a bit younger) fans, I’m not going to talk about him at all in here. Sorry. Instead I am going to talk about something that I am doing at …
Keeping my eye out in the press as I do, I haven’t failed to notice that the online publishing world has been going through a bit of a crisis recently. Rupert Murdoch recently claimed that he might move his newspapers …
What affect will the online publishing crisis have on web analytics? Read more »
Well I’d been writing the previous post for ages and decided that it was time to cut it in half and write one half that dealt with the metrics that content editors use and the second half was going to …
Recently (ok, it seems like it was recently, but actually it was almost a month ago now – where does time go) I was reading a post on the web analytics forum about training in Web Analytics for editors. It …
In a bit of a change of direction for me, I’m going to post today on something that has happened in the industry and not something that can help you with your business (sorry!). You may or may not have …
Right, it occurred to me that my last post was particularly dull. As pointed out by a couple of people on Twitter when I couldn’t work out whether I’d posted it correctly or not (thanks again guys). So this one …
Having gone from writing really interesting stuff about Twitter, slashdot, Digg and other ‘fun’ things, I think it is about time I got back to the boring old stuff. That is to say, lets go back to looking at Omniture …
Seeing as lots of people suddenly seem to be picking up on Twitter recently, I thought that maybe I should be adding my two pence worth to the conversation (obviously you can pick me up @acochrane). Why should I be …