Well it is that time of the month again. Yep, the UK has just released it’s official figures on the number of people who are employed. Apparently the jobless total is now at 2.5m for the first time as the …
In a perfect world either all your prospective customers would know about you or they would be able to find you in a search engines because you’d rank for all those search terms that prospective customers (even those that don’t …
Tips for Building your Google Adwords to help Analysis Read more »
It’s very difficult writing a ‘let’s get things in perspective’ blog post, when half your country has been rioting, hence I’ve waited a bit before putting this together. I’ve been quite vociferous on the cookie legislation that has been introduced …
The ICO has its Data Protection Priorities Wrong Read more »
In the past couple of weeks I’ve had a couple of clients ask me about the Marketing channels report in SiteCatalyst. I was part of the beta programme in my last job (do I get in trouble from Omniture for …
4 Tips to get more out of SiteCatalyst Marketing Channels Read more »
The big news of the last couple of weeks is the launch of Google+. Or should we be calling it G+? Or Google Plus? The fact that nobody quite knows what to call it is just adding to its allure. …
Google+ and it’s impact on Search Engine Optimisation Read more »
We’ve been doing lots of work recently with clients recently where we have installed plugins. So I thought “Hey, why don’t I write a blog post about plugins.” So I am. This blog post is going to tell you what …
Six Omniture SiteCatalyst Plugins for better data Read more »
About a year ago I wrote a post on the new Omniture SiteCatalyst Dashboards. This time around I’m going to give you a few hints and tricks of things that you can do to make it all work a bit …
It was a law that no UK business wanted, the Government didn’t want to implement, the media didn’t understand and the people knew little about. So how did a near-on technically impossible law get implemented 5 days ago on the …
An open letter to the ICO: A solution to the new EU cookie legislation Read more »
So this week the Information Commissioners office published their guidelines on cookies following their ratification into law. The outcome is that they’ve essentially said that you should get explicit consent from your users for all but the ‘essential’ cookies. Analytics …
We’ve been talking about social media in the office quite a lot recently. And why not, it is not just starting to take off in the sense that people are using it, but that Marketers are wondering how they make …
Social Media Integration with Web Analytics: How, Why, What Read more »