Whilst at Measure Camp a couple of weeks ago I attended one session entitled ‘Does anyone outside this room care about Web Analytics?’ At it, I posited that many people’s dissatisfaction with organisations was just a misinterpretation of a maturity model …
What should managers do with their Analytics function? Read more »
A couple of weeks ago we had a Web Analytics Wednesday in London about tag management (don’t forget that I presented one once!). The highlight of this for me (I was coming down from a nice two week holiday on the …
A year and a half ago I lamented the ICO for getting its data protection policies all wrong, so it is only right that when they do something right I give them credit. This month they have just given Sony …
I’d like to say that I’ve written more on here about cookies and privacy than anything else, although that probably isn’t strictly speaking true. But I do have a little picture in the top left hand corner of every page …
Cookie debacle almost over, but more EU privacy laws on their way Read more »
About three years ago (I know I wrote recently about 5 years of WhenCanIStop, but it doesn’t really feel like all these things were so long ago) I wrote a post about whether any Omniture reports were standard. I summarised …
I’ve been reading a book by Ben Goldacre called Bad Pharma. It’s interesting to me for several reasons. Firstly it is about scientific method through data analysis (something I always actively promote on this blog), secondly I did a degree in …
It is financially beneficial to Pharmaceutical companies to publish all their data Read more »
Every year I produce a blog post pointing out how brilliant I am at blogging and this is that occasion this year. That’s right, I’m congratulating myself on my ability to write a blog for five whole years. You know …
Going a bit left field on the blog today I thought I’d preview a tool that I have recently put on WhenCanIStop called ClickTale. This tool takes a live view of what people are doing on your website and previews …
How to use ClickTale to give you more insight from your analytics Read more »
People in my industry love describing something as dead (who could forget me proclaiming web analytics is dead some three years ago – it feels much longer ago, believe me), so it should come as little surprise that someone is proclaiming …
I’ve been writing this blog for almost five years now (it feels a bit like I’ve been writing it constantly in that time as well!) and I’ve been doing web analytics for even longer than that. I’ve seen the world …