Putting GA4 into BigQuery
I’ve been doing a few starter posts on GA4 and I’m about to jump ahead of …
Year: 2023
Implementing GA4 custom events
I’m about to do a bit of a quick fix for a client on their GA4 …
Implementing GA4 through GTM
I realise that I haven’t done much GTM stuff on this blog over time – partly …
Google Analytics is dead. Long live GA4.
Spoiler alert! In the Hitchhiker’s Guide to the Galaxy, just before the Earth is destroyed by …