Category: Search

2011’s Predictions Revisited – How Wrong was I?

At this time of year, it is traditionally that people write their predictions for the year coming up. They usually make a series of bold claims that subsequently start to look ridiculous or they make a series of claims that

Posted in Google, Mobile Analytics, Publishing, Search, SEO, Web Analytics

There is lots of data to analyse despite Google’s Secure Search update

A lot has been written recently about the introduction of Google secure search means for websites. In fact, I’ve been at the fore of writing about it myself on the Digital Transparency blog that I’ve been contributing to recently, so

Posted in Google, Google +1, Google Analytics, Omniture, Search, SEO, SiteCatalyst, Web Analytics

Tips for Building your Google Adwords to help Analysis

In a perfect world either all your prospective customers would know about you or they would be able to find you in a search engines because you’d rank for all those search terms that prospective customers (even those that don’t

Posted in Google, Google Analytics, Omniture, PPC, Search, SEO, SiteCatalyst, Web Analytics

Google+ and it’s impact on Search Engine Optimisation

The big news of the last couple of weeks is the launch of Google+. Or should we be calling it G+? Or Google Plus? The fact that nobody quite knows what to call it is just adding to its allure.

Posted in Google, Google +1, Search, SEO

Why I’ll be taking GooglePage Rank off my toolbar

You kind of new that at some point someone over at Google was going to do something a little silly and wipe all the good marketing that they’ve done over time into the dust bin. Ok, ok that is a

Posted in Google, Search, Web Analytics