Blog Archives

Where is your Web Analytics Tool Now?

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June 2005 was a different era. “Crazy Frog” was number one in the charts, Star Wars Episode III was number one at the box office, iPhones were still two years away (am I making you feel old?), Internet Explorer 6

Posted in Adobe, Gatineau, Google Analytics, HBX, IndexTools, Microsoft Adcenter Analytics, Omniture, SiteCatalyst, Visual Sciences, Web Analytics, WebTrends, Yahoo Analytics

SiteCatalyst Excel client isn’t quite as good as report builder

Omniture_excel_client_login

In my previous job, when I first started thinking about moving from HBX to SiteCatalyst, I had a big concern over whether we could use the excel client in the same way as we did Report builder.  Now I use

Posted in Excel Client, HBX, Omniture, SiteCatalyst, Web Analytics

Whencanistop – a year in numbers

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Everyone does one.  So that means I can too.  That’s all the justification I need.  No really – I don’t need anything more, just the satisfaction of knowing that everyone else is going to write about their blog in this

Posted in Active Viewing, Blogging, Google Analytics, HBX, Web Analytics

Web Form Design

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In an uncharacteristic change, I’ve been reading some non-fiction on the train to work in the last couple of weeks and thought I’d blog about it here (albeit briefly) before moving on to some related web analytics stuff.  The book

Posted in Funnels, HBX, Web Analytics

Setting Up Campaigns in HBX and Google Analytics

Again, since I did a presentation on it last week, I thought I might as well blog about it as well. Last week I was talking to our conferences team about how they should use campaigns in HBX (although I’ll

Posted in Campaign tracking, Google Analytics, HBX, Web Analytics

Moving from HBX to SiteCatalyst – Part 1

Ok, we’re finally at the point where we are about to start thinking about moving from HBX to SiteCatalyst. I think I’ll keep an updated version of this going every week just as a catalogue of what is going on.

Posted in HBX, Omniture, SiteCatalyst, Web Analytics

Omniture’s mini summit 08 in London

Everyone else is doing blog posts about their experiences of going to conferences (see Kate Duffy’s descriptions of what went on at Search Engine Strategies in New York and James Kelway’s description of what he enjoyed at the Information Architecture

Posted in HBX, Omniture, SiteCatalyst

Yahoo buys IndexTools to Continue Consolidation

Seeing as I had the temerity to link to Aurélie Pols’ blog post about Yahoo’s acquisition and subsequent decision to release for free on Slashdot, I thought that I’d better write a post on it. Not least because I had

Posted in Gatineau, Google Analytics, HBX, IndexTools, Omniture, Web Analytics

SiteCatalyst compared to HBX

Ok, I’m not going to go into too much detail here, but I’ve been playing around with SiteCatalyst today to see what it is like. Given that we use HBX at the moment we are probably in a similar boat

Posted in HBX, Omniture, SiteCatalyst, Web Analytics

Segment your data by campaign

A Google Analytics dashboards

First job of this weeks post is to introduce my lovely colleague Kate Duffy. Ok its not that one really, but Kate has actually been writing some posts this week live from SES in New York. Firstly she wrote about

Posted in Campaign tracking, Google Analytics, HBX, Web Analytics