Category: Google Tag Manager

Enhanced eCommerce in Google Analytics for Shopify: What is it and why should I care

This is the fourth time I have sat down to write this post. It was overly complicated and has put me off writing posts for quite a while now, so I can only apologise about that. In hindsight I should

Posted in Google Analytics, Google Tag Manager, Uncategorized, Web Analytics

Analytics on Shopify

I’ve just been doing some work on Shopify and with the documentation lacking in some areas, I thought that I’d post something showing how it all works and how you can get it set up for you. Many apologies to

Posted in Google Analytics, Google Tag Manager, tag management, Web Analytics