Monthly Archives: March 2011

Salesforce integration with SiteCatalyst through Genesis: Why, How and What

salesforce_sitecatalyst

This week we’ve been looking at how we do a SalesForce integration with SiteCatalyst, so I thought I’d write a post about the benefits and how it works in a no way predictable theme to the posts on this blog.

Posted in Adobe, Omniture, salesforce, SiteCatalyst, Web Analytics

5 Tips to campaign success

SiteCatalyst_evar_admin

Whilst the world finally catches up with the Analytics industry to talk about cookies, I’m going to move off from cookies and go back to one of my educational pieces. That’s just how I roll. Today I am going to

Posted in Campaign tracking, data into action, SiteCatalyst, Web Analytics