Monthly Archives: June 2010

6 Truths of the Internet and Web Analytics


Well I was reading an article (essay?) in the Guardian yesterday about the internet and it led me to the conclusion that I don’t write enough posts that are number based.  So I decided that maybe I should create a

Posted in Web Analytics

Data Modelling and Statistical Significance in Web Analytics


In the last month or so, I’ve been doing some data modelling so that we can build up some ‘forecasts’ for some of our KPIs for the next year.  Particularly of interest for you guys will be what I’ve been

Posted in Statistics, Web Analytics