Setting up Dashboards in HBX
Ok, I’m not going to moan that I didn’t get told that HBX could do this as soon as they pushed it into their live system. No really. I’m not even going to moan that I had to work it …
Ok, I’m not going to moan that I didn’t get told that HBX could do this as soon as they pushed it into their live system. No really. I’m not even going to moan that I had to work it …
Ok, I’ve talked about Engagement before on this blog (twice actually), so I am not going to repeat myself. There are a number of measures of engagement that you can use and these are detailed all over the place. My …
Well I had to talk about it at some point, so now is as good a time as any. Computer weekly has just had a major redesign (launched at the end of last week) and I am going to talk …
Like King Arthur and his gang at a kids tea party, I have been left to rue the size of tables recently. Whilst Arthur may have got out of this predicament by getting Merlin to do his magic, I only …
As I was writing a presentation for next week on paid keyword tracking, I was reminded of something that had happened to me in a previous job. Particularly this was bidding for keywords that included the brand name. Now for …
It’s all been happening recently. Well, if you live in the world of Analytics like we do then it has all been happening. Firstly there was news that Omniture and Visual Sciences have merged (more of that later), then suddenly …
You kind of new that at some point someone over at Google was going to do something a little silly and wipe all the good marketing that they’ve done over time into the dust bin. Ok, ok that is a …
Why I’ll be taking GooglePage Rank off my toolbar Read more »
There was a bit of conversation recently around the measurement of engagement within the web analytics industry and I think that this has been brewing around this company for a while too (although under a different name). Whilst Avinash and …
Do you know where people are clicking in your article? Do you know which links work best on a page? HBX’s clever link analysis tool can tell you all of this, so that you can work out which links work …
Using Link Analysis, you can work out what links work best in your articles Read more »
A common theme around the Business at the moment is moving from writing articles for the magazine to writing articles for the web. More specifically what we are finding is that articles that are going into the magazine are also …